No New Designers for Armani

Posted on August 14, 2010


There’s a reason why Armani is one of the top fashion brands in the world. And that it is because of designer and founder Giorgio Armani. And when asked about hiring new breed of fashion designers for the fashion house, the 76-year-old explained that he is happy with the way things are and added that when changed need to be mane, it is better to have someone who already works for the firm take over.

But that doesn’t mean that we have seen the last of this genius’ work, because he has no intention of standing down from his fashion house soon.

He said, “I want to go out and run my company with the people that I have. This is a company that is going into the future with whatever changes and evolutions are needed. If you put in a different design talent, say someone spectacular like Galliano, it wouldn’t be Armani anymore.”

That is why Giorgio is working hard to make people who work at Armani understand his aesthetics. And he is very happy that it is working and is very proud of everything the company has achieved.

In his interview with British Vogue, “I have to make those around me understand the style of Armani. I find it absurd, the idea of putting someone in place who will undo everything I have done in the last 20 years. It would be such a shame when one has built something with such care.”

With reports from

Posted in: Fashion News